Prior to joining IGPI, Firyal worked at Deloitte Consulting Southeast Asia in the Strategy & Operations service line, where she supported clients in high-impact projects across industries such as automotive, telecommunications, mining, financial services, and utilities. She has experience in market entry, digital transformation, and post-merger integration in SEA markets. She previously interned at L’Oréal Indonesia, where she contributed to e-commerce strategy and performance optimization. Firyal holds a Master’s degree in Business Analysis & Strategic Management from Alliance Manchester Business School and a Bachelor’s degree in Economics from the University of Indonesia. She is fluent in both Bahasa Indonesia and English. Outside of work, she enjoys yoga, pilates, and baking.
